How to Boost Your Social Media Campaign Without Spending a Lot
Social media marketing is now not only an option but a necessary strategy for businesses looking to grow and make a mark in their respective industries. With more than 2.7 billion active social media users worldwide, it is undeniably a powerful platform that you...
The Best Marketing Methods to Compliment your Social Media Campaign
Marketing is a never-ending effort. Even if your brand is globally established, it is still in your best interest to commit to marketing campaign after marketing campaign. People buy what they see, and if they don’t see your brand often enough there is the chance that...
Holiday Marketing Tools You Should Start Using
The holiday marketing season has officially kicked off. For forward-thinking business owners like you, it’s not enough that your team works hard this season. Everyone needs to work smart to successfully implement your plan and achieve your marketing goals. Thus,...
Holiday Marketing Mistakes You Should Avoid
The holiday season is a big deal for businesses as it offers great opportunities to increase their customer base, sales, and profits. As a business owner, it is your goal to create and implement a strong holiday marketing plan. There may be challenges, but you can...
5 Things to Consider When Launching Holiday Promotions
Every year, businesses strive to come up with holiday deals that will attract more consumers and bring them the best outcome. This is why a lot of businesses decide to do their holiday planning early. According to survey, more brands begin planning their holiday...
Early Holiday Preparations You Need to Start Doing
The “Ber” months have started rolling in. This only means that the most-celebrated holidays are just around the corner. While consumers or patrons are now starting to plan for Halloween costume parties, Thanksgiving dinner, Christmas gift-giving, and New Year...
New Online Marketing Strategies for B2Bs
It is essential for business-to-business or B2B companies to constantly implement revolutionary and cost-effective plans to succeed in the cutthroat business world. As a B2B marketer or business owner, you probably have tried (and hopefully gained good results from)...
2018 Online Marketing Stats You Need to Know
Online marketing is constantly evolving, and innovative businesses are paying attention and boosting their efforts in order to keep up. With 4.1 active internet users worldwide as of July 2018, it is undoubtedly becoming a more popular and excellent platform for...
3 Amazing Online Marketing Strategies That Work
In this digital age, it is important for businesses to not just rely on traditional marketing, but also to embark on online marketing or Internet/digital marketing to grow and succeed. As a strategic business owner, one of your top goals for your business is probably...
How Virtual Assistants Help Maximize Work Productivity
Running and growing a business involve a lot of processes, and productivity is key to accomplishing them. For forward-thinking business owners like you, outsourcing some of these processes through virtual assistants or VAs is an excellent option. You can increase...
Top Brands That Maximize IGTV
Instagram’s IGTV was only introduced a couple of months ago, and yet a lot of Instagrammers, including businesses, are already adopting and maximizing the platform. This long-form, interactive video feature has a lot to offer brands, particularly a greater opportunity...
3 Main Reasons Why B2Bs Should Use IGTV
The recent launch of Instagram TV or IGTV has opened new growth opportunities for B2B companies. This innovative feature goes beyond being an entertainment hub. It is also considered as a powerful and effective tool for marketing or brand promotion. Your business can...
Knowing the Basics of IGTV
Social media is continuously evolving, and for Instagram co-founder and CEO, Kevin Systrom and team, keeping up with this evolution is important. They have once again proven that Instagram deserves to be a top social media network with the introduction of IGTV...
Brands That Dominate Instagram Stories
Consumers nowadays look for authenticity in brands they follow and do business with. Establishing genuine connection between business and followers or customers is important and Instagram Stories hits that mark. With this feature, businesses are able to tell and share...
How B2Bs Can Use Instagram Stories Effectively
A lot of B2B companies have been using Instagram (IG) to expand their network, improve brand visibility, and stay relevant. According to statistics, there are currently over 25 million Instagram business profiles worldwide. That number continues to rise with the...
What You Need to Know About Instagram Stories
Instagram continues to be one of the top social media networks today. Since its launch in 2010, it has already hit the 1 billion users milestone earlier this year. More users, including brands or marketers, are taking advantage of this photo and video-sharing network...
Top Companies That Use Freebies to Boost Their Sales
Consumers love getting stuff for free, especially if it’s from a reputable and successful company. Whether it’s a free sample product, meal, one-hour consultation, and e-course, it’s an offer that’s hard to resist. This is why more businesses are optimizing this...
How Freebies Help Increase Customer Base and Sales
Every business aims to gain new customers and retain existing ones to remain relevant and boost sales and profits. For savvy and forward-thinking marketers or business owners, giving away a product or offering a service for free is an effective technique to achieve...
Five Things to Consider in Improving Employee Retention
One of the biggest challenges any organization faces is keeping their employees, more so the good and deserving ones. When an employee leaves, the management is left with the task to look for a replacement within a short period, as well as the responsibility to manage...
Optimizing Media Platforms to Generate Leads
It’s important for businesses to continue to look for ways to attract customers and generate leads in order to grow and thrive. To be able to achieve this, constant promotion and effective marketing is necessary. There’s no one-size-fits-all strategy and channel,...
How Failure Helps You Grow and Succeed
Failure is a normal and an important part of life. No matter how hard you work to reach your personal or career goals, you might still fail at some point. This shouldn’t discourage you, though. What’s important is that you stay motivated and that you don’t fear...
Ways to Effectively Communicate with your Virtual Team
Communication is essential in building good relationships with your employees or contractors. It could be bit challenging, though, for employers or business owners who are managing remote workers or a virtual team. You don’t share and work in a physical office and you...
Benefits of Working With an Outsourcing Team
Nowadays, outsourcing is considered a common practice and popular strategy implemented by companies, regardless of size or industry. If you are an entrepreneur looking to grow your business, hiring an outsourcing team, instead of freelancers is most likely a better...
Surefire Ways to Grow Your Business
Starting your own business is no easy feat. Naturally, innovative and strategic business owners like you would do a lot of research before finally launching it. While it is one thing to start a business, growing it is a different thing. You’ll be in on a different set...