by Pepper Sugar | Mar 1, 2019 | Marketing
It is every B2B brand’s goal to have a high-converting sales funnel. Each step of the process could be challenging, especially the bottom line, which is making a sale. According to statistics, most salespeople think that closing deals is the second most difficult part...
by Pepper Sugar | Feb 26, 2019 | Marketing
Sales has long existed as part of the economy of countries around the world. From ancient merchants who sold and traded their goods to today’s diverse businesses and growing marketplace, sales or selling exists everywhere! Over time, there are individuals who are...
by Pepper Sugar | Feb 22, 2019 | Marketing
Happy Infographic Friday! This week, we highlighted the sales pitfalls B2B and B2C companies should avoid to stay competitive and to boost their sales and profits. Whether you own and run a B2B or a B2C, it’s essential for you to have a solid sales plan and process....
by Pepper Sugar | Feb 20, 2019 | Marketing
Sales is of utmost importance in the business-to-consumer (B2C) world. With consumer behavior constantly changing, B2Cs should have a solid sales plan and a strong sales team in order to win customers. However, even the most talented sales teams can possibly commit...
by Pepper Sugar | Feb 18, 2019 | Marketing
Sales is a tough job, yet it can be very rewarding if you do it right. In the highly competitive business-to-business (B2B) industry, it’s not enough that you know and implement the strategies that would work for your business. It’s also vital to take note of the...
by Pepper Sugar | Feb 15, 2019 | Marketing
Most consumers nowadays are hugely influenced by advertisements. This is why businesses strive to develop the best marketing plan to advertise or promote their brand. It’s important to take note, though, that over or explicit promotion of your business could turn...
