by Pepper Sugar | Mar 3, 2017 | Marketing
We’ve made it to the first Infographics Fridays of March! For the past two weeks, we have been sharing tips to help you with your email marketing strategies. Last week, we wrapped up the first half of the series with an infographic. Since then, we’ve...
by Pepper Sugar | Mar 1, 2017 | Marketing
If there are email subscribers, there are also unsubscribes. It’s just how email marketing works. Of course, unsubscribes are bummers. In fact, sometimes, it can leave you wondering if there are things you can do to save some of those subscribers. In our last blog, we...
by Pepper Sugar | Feb 27, 2017 | Marketing
You know how people say, “Don’t judge a book by its cover”? The same goes for email subject lines. But no matter what they say, people still do judge emails by these one-liners. In fact, about 33% of users decide whether or not to open an...
by Pepper Sugar | Feb 24, 2017 | Marketing
It’s the last Infographics Fridays of February! For the last full week of the month, we talked about the importance and impact of emails. First, we listed the tools that you should be using for your email marketing campaign. Next, we shared some of its best...
by Pepper Sugar | Feb 22, 2017 | Marketing
The average user receives about 84 emails per day. That means your email is competing for attention with dozens of others. Creating an effective email marketing strategy is no easy feat. So how can you stand out from the rest? As we continue our email marketing...
by Pepper Sugar | Feb 20, 2017 | Marketing
Did you know that email has the highest ROI among all the digital marketing channels available? Even with the rise of other platforms such as social media and video campaigns, email marketing is still a great and stable way to help drive sales, advertise new products,...
